Advertise – Like A Widgeteer!

The Widgeteers advertising network
is growing all by it's own like a wild
flower...To see why, Click Here
FREE Money Making Blog US$497

Looking For A Good Way To Start Your Journey In Blogging? Click Here To Get Your FREE Money Making Blog Today Worth US$497!. Want To Make More Money? How About Joining Our Free Affiliate Program By Clicking Here.

GVO All The Time

I GVO do you?

Feb

04

Cut Your Google Adwords Campaign Costs With Negative Keywords

Filed in: Business by admin on 02-04-10

As many of us are aware that Google advertising platfrom is getting very competitive, starting a proftiable campaign on Google Adwords system is getting more and more diffecult now a days. Google Cash Detective 3 is launching soon. if you are serious about this business and want to beat your competition, please do not waste your time and money on untapped markets, negative keywords phrase technique works great and help you take your campaigns to the next level. Its really a time well spent, but the AdWords system is offering us more and more ways to get this work done easily.

I am sure you already know this, negative keywords are keywords you can add to your AdWords account at the campaign or adgroup level that block your ads from showing for search queries matching the negative keyword.You should know that negative keywords can be only used with broad and phrase match — there’s no need to use them for exact match phrases.

Here is the best example on how to use negative keywords to take your campaigns to the next level. Let’s say that you are bidding on the keywords storage shed broad match. Each and every month atleast 301,000 people are searching for this on Google. If you look at the searches that are being tallied under the broad match of “storage shed”, you will also find this keyword “Ribbermaid storage” and storage shed plans this keywords are being searched for more than 18,500 times a month. You do not sell Rubbermaid storage sheds, or storage plans, so in your adgroups you add this as “-plan” and “-rubber maid” to your adwords adgroups or –make sure you do this to all your adgroups in your campaign — to your campaign. You have simply weeded away 18% of the researches on the main keyword “storage sheds”, and thus just protected yourself not only the cost of those clicks, but the hurt they were doing to your clickthrough rate by showing ads to someones who aren’t worried in what you’re marketing. Chris Carpenter is re-launching Google Cash Detective 3 soon.

And that’s just the tip of the iceberg. In the example above, With the help of Free Google keywords center you can easily have a glance at the keywords . To get the most of negative keywords make sure you look at the results of your Adwords campaigns. You can do this by running a search query report, or, use the new interface, you can easily check negative kwyrods list within your adgroup by going to keywrods tab and then see the search term . If you take “all” from the “see search terms” card, you’ll see the actual search enquiries that someones used that touched off your ads for particular keywords.

If you’re using broad match keywords the first time you actually determine what your advertisements are showing for you may give you quite a blow. Google sometimes matches real search queries to keywords in your account pretty loosely. It can get as loose as a search query for “dog treats” triggering an ad tied to the broad match of “dog food”. meaning that, this is nice, because it gains your ads more exposure, but if the results are terrible and are costing you money, you may wish you had begun making negative keyword research months ago.

Post to Twitter Tweet This Post

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

RSS feed | Trackback URI

Comments »

No comments yet.

Name (required)
E-mail (required - never shown publicly)
URI
Your Comment (smaller size | larger size)
You may use <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong> in your comment.

Trackback responses to this post

Digg it       Save to Del.icio.us       Subscribe to My RSS feed      
Add this to:

Categories:


Twitter links powered by Tweet This v1.6.1, a WordPress plugin for Twitter.